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Cirque du Soleil has been visiting Miami for many years, always with a wonderful welcome, yet the overwhelming response for the newest Big Top touring show, Amaluna, was unlike anything we had experienced! Jose Boza showed a dedicated passion and commitment to promoting Amaluna throughout South Florida and the results spoke for themselves. Jose clearly has a strong and mutually-respectful relationship with his vast array of local and statewide media contacts and was able to secure an insurmountable amount of press coverage as early as four months before the show arrived in market. The public relations campaign continued to be solid throughout Amaluna’s seven week season in Miami and with a creative and intelligent approach to strategy, Jose was able to assist the Cirque du Soleil PR and Marketing Team in exceeding sales expectations. We certainly look forward to building our relationship with Jose and the Boza Agency in future!