Product launch of “illy issimo” during International Coffee Day

In celebration of International Coffee Day – Miami receives a Wake up Upgrade by illy issimo.  Client News - illy issimo, the first premium ready-to-drink coffee from illycaffè and The Coca-Cola Company offered Miamians a way to upgrade their morning commute during International Coffee Day, Monday September 29. In celebration of  Coffee Day and the launch of illy issimo in Miami, baristas surprised Downtown Miami with complimentary illy issimo.  Official Miami launch of illy issimo  Media Tour  Very proud of our Boza Agency team! The overall Miami launch of illy issimo was a great success!